The global blockchain and digital asset arm of the popular messaging platform LINE, LINE Tech Plus, has announced the official listing of its native cryptocurrency, LINK, on MEXC Global — a leading digital asset exchange. This strategic move marks a significant step in expanding LINK’s market accessibility and enhancing its liquidity across international markets.
Starting today, users can trade LINK against Bitcoin (BTC) on MEXC, one of the world’s most technologically advanced cryptocurrency exchanges. The listing not only broadens investment opportunities but also aligns with LINE’s broader vision of building a robust, interconnected blockchain ecosystem.
👉 Discover how top-tier exchanges are shaping the future of digital assets.
Enhanced Liquidity and Global Expansion Plans
With the MEXC listing, LINK gains exposure to a vast global user base across more than 70 countries. MEXC is known for its high-performance matching engine, capable of processing up to 1.4 million transactions per second, ensuring fast execution and minimal latency for traders. The platform currently supports over 1,400 cryptocurrencies, making it one of the most diverse exchanges in the industry.
This listing enables seamless trading of LINK for users worldwide, particularly those seeking exposure to blockchain projects integrated with real-world applications through LINE’s expansive tech infrastructure. In addition to MEXC, LINK is already available on several established platforms, including:
- BITFRONT
- LINE BITMAX
- Bithumb
- MEXC
LINE Tech Plus has confirmed that further listings on additional global exchanges are in the pipeline, underscoring its commitment to increasing token utility, market reach, and ecosystem growth.
LINE’s Expanding Blockchain and NFT Ecosystem
Beyond exchange listings, LINE continues to strengthen its footprint in the decentralized space by developing innovative blockchain-based services. A key milestone was reached in April 2025 when the company launched LINE NFT, an NFT marketplace tailored for the Japanese market. Operated by its subsidiary LINEXenesis, this platform allows creators and collectors to mint, buy, and sell unique digital assets securely within a regulated environment.
Moreover, through another subsidiary — LINE NEXT Inc. — LINE is building a global NFT ecosystem powered by DOSI, its upcoming international NFT trading platform. The preview version of DOSI has already gone live, featuring the newly launched DOSI Store, where brands and enterprises can issue and sell NFT-based products directly to consumers.
These initiatives reflect LINE’s dual strategy: leveraging blockchain technology to empower digital ownership while creating commercial value for businesses in the Web3 era.
👉 Explore how NFTs are transforming digital ownership and brand engagement.
What Is LINK? Understanding the Core Utility Token
LINK serves as the primary utility token within LINE’s blockchain ecosystem. It powers various decentralized applications (dApps), facilitates transaction fees, supports governance mechanisms, and incentivizes user participation across platforms like LINE BITMAX and future DeFi integrations.
As LINE expands its suite of blockchain services — from crypto trading to NFT marketplaces — the demand for LINK is expected to grow proportionally. Increased exchange availability enhances price discovery, reduces volatility, and attracts both retail and institutional investors looking for exposure to Asia-driven blockchain innovation.
Key features of LINK include:
- Interoperability across multiple LINE-owned platforms
- Real-world utility in digital content, payments, and identity verification
- Scalable infrastructure backed by LINE’s massive user base of over 200 million monthly active users
- Regulatory compliance focus, especially in Japan and Southeast Asia
Why Exchange Listings Matter for Token Growth
Exchange listings play a crucial role in a cryptocurrency’s lifecycle. They provide:
- Improved liquidity: More buyers and sellers mean tighter spreads and better trading conditions.
- Market credibility: Inclusion on reputable exchanges signals project maturity and security.
- Global access: Users from different regions gain easy entry points into the token economy.
- Price stability: Higher trading volume helps stabilize price fluctuations over time.
By choosing MEXC — known for its technological robustness and global reach — LINE positions LINK for long-term sustainability and adoption beyond niche communities.
Frequently Asked Questions (FAQ)
Q: What is LINK used for?
A: LINK is the native utility token of LINE’s blockchain ecosystem. It's used for transactions, accessing dApps, participating in NFT sales, and supporting platform governance across services like LINE BITMAX and DOSI.
Q: Where can I buy LINK now?
A: You can purchase LINK on multiple exchanges, including MEXC Global, BITFRONT, LINE BITMAX, and Bithumb. Trading pairs include BTC/LINK and other major cryptocurrencies depending on the platform.
Q: Is LINK related to Chainlink?
A: No. Although both share the ticker “LINK,” they are entirely different projects. LINE’s LINK is a utility token within its own blockchain network, while Chainlink is a decentralized oracle network for smart contracts.
Q: What makes MEXC a good fit for LINK’s listing?
A: MEXC offers high-speed trading infrastructure, strong security protocols, and access to a global audience — all essential factors for boosting liquidity and user trust in newly listed tokens.
Q: Will LINK be listed on more exchanges?
A: Yes. LINE Tech Plus has stated that additional global exchange listings are planned as part of its strategy to expand LINK’s availability and adoption worldwide.
Q: How does LINE support NFT innovation?
A: Through dedicated platforms like LINE NFT in Japan and DOSI globally, LINE empowers creators and brands to launch NFTs with real utility — from digital collectibles to verifiable ownership of virtual goods.
👉 Stay ahead in crypto — see how leading platforms drive innovation and adoption.
The Road Ahead: Building a Sustainable Web3 Future
As Web3 adoption accelerates across Asia and beyond, LINE is positioning itself at the forefront of mainstream blockchain integration. By combining user-friendly interfaces with secure, compliant infrastructure, the company lowers barriers to entry for everyday users exploring digital assets.
The listing of LINK on MEXC is more than just a technical upgrade — it’s a strategic expansion that enhances accessibility, strengthens ecosystem cohesion, and sets the stage for future innovations in decentralized finance (DeFi), identity management, and immersive digital experiences.
With continued development in NFTs, cross-border payments, and tokenized ecosystems, LINK is poised to become a cornerstone asset in LINE’s vision of a decentralized digital society.
In an era where digital ownership and financial autonomy are gaining momentum, projects like LINK exemplify how tech giants can responsibly innovate within the blockchain space — delivering value not just to investors, but to millions of end users around the world.